Doritos’ Crash the Super Bowl Campaign – 2009 Commercials

Last year we were amazed to find out that our favorite snack Doritos could also be a mouse trap. Be careful though since it could catch, really a big mouse. Anyway, for this year’s Super Bowl, Doritos has continued it’s interesting advertising campaign, Crash the Super Bowl, wherein Doritos lovers submitted their commercial entries back in September to get voted for in this website.

Find out which of the top 5 entries will get to the big event. I noticed that most of the creators were independent film makers. Couldn’t blame them if their entries were indeed creative. Also, once the winning Doritos Ad get the number one spot on USA Today Ad Meter, he or she will take home a whooping $1 million. The top 5 ad makers are surely crossing their fingers. Watch the entries below.

Oren Brimer’s “New Flavor Pitch”

Eric Heimbold’s “Power of the Crunch”

Michael Goubeaux’ “Too Delicious”

Joe Herbert’s “Free Doritos”

Chris Roberts’ “The Chase”


My Vote

I like “Free Doritos” and “The Chase”. The other Doritos Commercials are lame for me. But eating Doritos to undress a sexy lady kinda made me woah… Haha.


The mouse trap Doritos last year though wasn’t the winning entry for Crash the Super Bowl Contest. It was Kina Granis’ music video “Music from your heart”.

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