Advertising Agency: Lowe & Partners

Country: Singapore

The expression of the dog when he noticed that the house he entered looked different was cute and priceless, especially when he went out again and checked the house number if it was right. I wonder how many takes did the creative team took just to get those perfect expressions. Clever dog too.

With this ad, the message was clear that once we get furniture, home decors, or interior design ideas from Ikea, our houses will surely look better that even a dog would notice. No wonder that the commercial won Film Gold during the Cannes Lions 2001.

One of the popular online level-up game game is Ragnarok Online from South Korea, and just like the game itself, the TV advertisements for RO are creative and fun to watch—well if you have played the game of course or else you wouldn’t understand. Most Ragnarok Online gamers, just like myself, often wish we can do in the real world what we can do online, and we really take the game seriously.

From South Korea

Featuring Lee Hyori, a popular Korean singer and actress. Hyori fights with her friends using RO skills.

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From China (with Japanese Song)

An unfortunate love story

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Shown in Malaysia and Singapore
A guy saving her novice crush from the the dreadful Poring.

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From Taiwan

Featuring Sun Yan Zi, a popular female singer and an Angeling

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From the Philippines

Training his fingers for the Ragnarok Philippines Championship using the treadmill.

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Training his fingers for the Ragnarok Philippines Championship using the weights.

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A girl tries to mute her talkative date using Lex Divina

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Friends making a countdown on meeting online