Cars

Strings - Audi A4 Commercial

Audi’s advertisements always have a knack of juggling things up into a complicated matter then suddenly stop to turn things into a simpler one. This goes to brag about the concept guy in Audi’s sleeve is capable of turning convoluted things into a straightforward manner reflective of their product. Such concealed and suggestive way of [...]

Progress is Beautiful - Audi A4 Commercial

A fantastic advertisement that shows evolution through technological progression. I love the way the computer graphic transits the changes via the shadow and reflection and not just a fade away transformation or a cliché method of morphing things up. The music also goes hand in hand in revolutionary cycle of classical to techno.

The idea of [...]

The Phaeton’s ‘Handmade Perfection’ Commercial

The shadow animation using hands are really great; the flow of the story came alive slowly in an unpredictable fashion. This is one ad that tells us the simplicity of telling a story without the annoyance of spoken words or the trying hard graphics that makes the audience out of focus.
But observing from the point [...]

Kia Car Commercial - Musical Chairs Theme

When you think about car TV ads, the ideas that come to mind are images of a high-powered car glistening under the sunlight and cruising on the highway. Then you will also see the features being flashed along to the tune of some good music. With this Kia commercial, you will see all of these [...]

Audi Commercial - Key chains

Audi’s ad is as straightforward as its logo. No fancy frill, no promises just plain and simple clear-cut ad. Sometimes ads like this serve as a breather from the rest who tongue-lashed us with cheesy malaise.
Car commercials tend to go overboard like featuring technical details why design and comfort comes synonymous with their brand, and [...]

Toyota Ad’s Human Touch

At first glance, you might have thought that it was a mannequin inside the car, but you were so wrong. From wipers to airbags, to seat belts, and even cup holders, Toyota managed to mix in the commercial’s tagline, “human touch”, with a literal sense that’s both smart and a bit creepy at the same [...]

Honda’s 2008 Ad - “Problem Playground”

Advertising Agency: Wieden and Kennedy
Honda never fails to give us amazing commercials like the Honda Accord Cog in 2002, and the Honda Choir FX in 2006 (which I still haven’t blogged). Now, they have this advert entitled “Problem Playground“.
The advert’s opening is a nerdy looking guy solving a Rubik’s cube, then more people come in [...]