Advertising Agency: Wieden and Kennedy
How does it feel driving a Honda Civic? Listen to the Honda Choir and you’ll know.
Following the ingenious theme of Honda Accord Cog’s TV Ad, this 2006 Honda Civic commercial featured 60 persons imitating the sounds heard when driving a Honda Civic. The result was incredible. Watching the video how they [...]

Ikea’s commercials always amuse me with their ingenuity like the commercials in their Tidy Up campaign that was launched in 2001. The target audience was the people who don’t keep their houses clean or left their things disorganized. So, Ikea’s strategy was to show them what would happen if they don’t clean or keep things [...]

Advertising Agency: Lowe & Partners
Country: Singapore
The expression of the dog when he noticed that the house he entered looked different was cute and priceless, especially when he went out again and checked the house number if it was right. I wonder how many takes did the creative team took just to get those perfect expressions. [...]

His boss scolded him. He got fired. His things fell. His car was towed, and couldn’t get in his house. Despite his hard day, he was still happy. Why? Because he was using Huggies diaper. Cool eh?
I actually love commercials wherein cute babies act like adults. It reminds me to approach life like a child. [...]

I was amazed with this commercial. It’s actually the first shampoo commercial I saw wherein the hair of the model was not shown. I understood the reason behind it, and that’s what amazed me most.
At first, I was wondering how did the advertisers tried to sell the shampoo when they were not showing its effects [...]

Just like the Ikea Lamp commercial, this 2007 ad for General Motors made me feel bad for an inanimate object.
The GM robot was fired after making a mistake in his work. So the robot applied for other jobs but all left him unsatisfied, so he decided to commit suicide. Luckily, everything was just the robot’s [...]

Advertising Agency: Wieden and Kennedy
Honda never fails to give us amazing commercials like the Honda Accord Cog in 2002, and the Honda Choir FX in 2006 (which I still haven’t blogged). Now, they have this advert entitled “Problem Playground“.
The advert’s opening is a nerdy looking guy solving a Rubik’s cube, then more people come in [...]

I think one of the most overused value in food commercials is the value of sharing, but that is somehow understandable since this are what commercials are made of–to instill in the minds of the viewers that such food is worth sharing to others. There are times though that showing the ideal concept of sharing [...]

Director: Antoine Bardou-Jacquet
Production Company: Partizan Midi Minuit
Agency: Wieden & Kennedy
Agency Producer: Rob Steiner
Agency Creatives: Matt Gooden & Ben Walker
Post Production: The Mill
Producer: Fi Kilroe
Flame: Barnsley
Flame Assistant: Dave Birkill

No computer generated trick to show that a car part moved! In fact, it took 6 million dollars, 3 months, and 606 takes to make this commercial perfect. [...]

Agency: DDB
Country: Egypt
I love this commercial. The video and choice of song are perfect. The message is clear, that he’ll do anything: get the rose that fell in the sea, go with her when she goes shopping, and push her car, except for one thing–sharing his McDonald’s combo meal. He won’t do that. Anyways, the [...]