Ally Bank “Bike” Commercial

A bank commercial need not be boring like the life of a banker. Take this one particular commercial, you may never know that this is a bank commercial until you’ve finished watching it.

Well, I thought the minute I saw the bike in the video that it was a toy or a toy store ad. Who wouldn’t? The room is actually like a modern toy store with a doll house, domino tiles, pink bicycle, and of course, the cute little girl with the sales man telling her to try riding the bike. But, I was wrong. It’s actually a bank commercial…

Making use of a child and a bike to describe the way a bank serves its client is a clever idea. It’s a different way of explaining that other banks have many restrictions or terms and conditions on their services.

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